How to boost holiday gift purchases
With December right around the corner, now is the time to get prepared for the holiday season. We have a few suggestions to help you make the most of the holiday season!
TALK, AND TALK SOME MORE
With all of the ideas below, remember - You won’t sell what you don’t talk about. Commit to a holiday sales strategy and consistently talk about it with your clients. Whether this is done via face to face interactions, in-store signage, or on your website and social media channels. Remember, repetition and consistency of your message is key.
PACKAGES
Get creative with your SunnaTan products and services!
“Come in for your holiday glow and receive a free travel sized Mango Coconut Hydrating Lotion.”
“Purchase a $50 Gift Card and receive a free SunnaTan Cosmetic Bag”
Drive spray tan package sales with a free product.
“For the month of November, purchase a 5-Tan Package and receive a free Mini Colour Me Dark and Hydrate Me lotion.”
GIFT CARD COMBOS
How many times have you gone to purchase a gift for someone else and walked away with something for yourself? Creating incentives for the gifters to purchase something for themselves is always a great idea. Offer “Give to Get” promotions.
A one day event where your customers receive a tan and then receive a gift certificate to be able to give one! (this is a great way to get people in the door when business is slow!)
What holiday promotions have worked best for you?
Join in on the conversation in the private SunnaTan Canada Facebook Group!